Description: In recent years, China's aging population is worsening, the fertility rate is decreasing year by year, the dependency ratio is increasing day by day, the people's diversified pension needs are increasing day by day. In order to actively participate in the construction of multi-level and multi-pillar pension insurance system, steadily promote the reform and development of pension finance, and serve the people's diversified pension needs, commercial pension insurance, as the third pillar, is in urgent need of rapid development. This speech analyzed the future prospect and strategic position of pension from three dimensions of industry development, company development and continuous demand of customers. It also discussed how to develop the third pillar pension insurance rapidly from three aspects: national policy, individual pension consciousness and channel cognition.